It’s here: the moment we’ve all been waiting for. With the major buzz around Black Friday 2025, now is the perfect time to invest in beauty essentials that deliver real results. We’ve rounded up our favourite picks from our sale, which are perfect whether you’re shopping for yourself (yes, you deserve it) or hunting for gifts for the wife for xmas. These are the standout deals that combine performance and value this Black Friday.

When Is Black Friday This Year?

Mark your calendars: this year, Black Friday falls on Friday, 28 November 2025. It’s the biggest online shopping event of the year, and with the countdown in full swing, there are already early Black Friday deals appearing, like here at UKLASH. It’s the time of year to shop and stock up on your beauty favourites, so be prepared for sales periods to continue into December and don’t forget the post-christmas Boxing Day sales online. But if you want to grab a deal pre-Christmas, now is definitely the time to act and get shopping!

Beauty Editor Recommended Beauty Picks - Black Friday 2025

Hair Growth Serum - Was £40 Now £28

If you’ve been on, or are planning to start a hair-health journey, this one is for you. The UKHAIR Hair Growth Serum is expertly formulated to support fuller, healthier hair. Glamour Beauty Commerce Writer Shani Cohen shares “The regrowth around my hairline is stronger and fuller, and even my hairdresser commented on the difference in density.”

This buy is ideal for Black Friday gifts, or for ticking off your own hair-care upgrades ahead of the Christmas sale rush.

Eyelash Serum - Was £38 Now £26.60

Our UKLASH Eyelash Serum is backed by over 90,000 5* reviews* and is a customer favourite for a reason. Vogue.co.uk’s Shopping Writer Julia Storm says “One of the most celebrated eyelash growth serums on the market, UKLASH’s original Eyelash Serum nourishes and conditions lashes – with the aid of vitamin B5 (panthenol), green tea extract, and myristoyl pentapeptide-17 — to stimulate growth. A bonus? It’s super quick to apply, meaning it’s easy to incorporate into your beauty routine.”

If you’re exploring beauty products with real impact in the run-up to the holidays, this is one of the smartest beauty products Black Friday deals to snap up.

Tubing Mascara - Was £16 Now £14.40

For a defined yet effortless lash look. The UKLASH Tubing Mascara gets high praise from SheerLuxe’s beauty director Jenn George, who says “the UKLASH Tubing Mascara has a tapered wand that allows you to paint the polymers on more precisely to create a light and feathery look. One coat will leave lashes defined yet subtle – perfect for an everyday look – but you can always build things up for more drama.”

If you’re yet to discover the wonders of tubing mascara, head over to our article here to learn all about it, and snap one up one of the best there is in this amazing black friday deal!

LED Dual Light Pro-Therapy Face Mask - Was £199, Now £159.20

It’s not just lashes and hair this year, skincare is stepping up too. The UKLASH LED Dual Light Pro-Therapy Face Mask is a game changer. Women & Home’s Digital Beauty Writer Sennen Prickett reports  “After consistent use of the mask, I noticed it has reduced my post-blemish scarring, hormonal blemishes do not appear as frequently and it also helps to heal those that do appear quicker. Additionally, it helped to even and brighten my complexion, making my skin appear plumper and more radiant – plus, enhancing the effectiveness of my other skincare products. I found it incredibly user-friendly, thanks to its lightweight nature and quite literally only requiring a click of a button to operate it. Each treatment session only lasts for 10 mins, which is highly convenient as it doesn’t take much time out of your day – in fact, I found this made it easy to stay on top of treatments.” 

If you want a standout piece from the Black Friday 2025 lineup, or a more premium black friday gift ahead of the Christmas sale season, this is it.

UKHAIR Shampoo - Was £15, Now £10.50

For those focused on scalp health and the foundation of hair growth, this is a top pick. Who What Wear UK’s Junior Beauty Editor Grace Lindsay explains “I've been on a hair health journey recently, and this shampoo has been designed to improve scalp health and create the best environment for hair growth. Pineapple extract and amino acids stimulate the scalp while vitamin B5 nourishes and strengthens. If you're also on a hair health journey, then I highly recommend giving this a go. It's suitable for all hair types and even offers anti-dandruff technology."

Our advice: stock up on this effective Black Friday deal now and your haircare routine will thank you later!

How to Shop Smart For Black Friday 2025

• Start Early – Many Black Friday 2025 deals drop weeks before the main event (like on UKLASH.com right now!) so add your favourite beauty products Black Friday deals to your wishlist early to avoid sell-outs.
• Know What You Need – Focus on high-performing staples like the UKLASH Eyelash Serum or UKHAIR Hair Growth Serum rather than impulse buys. You’ll get products that actually fit your routine and deliver results beyond Black Friday.
• Bundle and Save – Combine your lash, brow, hair, and skin favourites with amazing deals on our sets & kits to save even more, make the most of free shipping and maximise your Black Friday gifts budget!
• Shop from Trusted Sites – Only buy from official brand sites to ensure authenticity, valid warranties, and perks like free delivery.
• Delivery Bonus - Don’t forget to take advantage of our free shipping during Black Friday, it’s the easiest way to get premium beauty delivered straight to your door without paying extra.

As you prepare for Black Friday 2025, know that you don’t have to compromise on quality. These editor-approved, science-backed UKLASH picks deliver intelligent value. Whether it’s enhancing lashes, restoring hair density, or accelerating skin renewal, you’re investing in beauty that works, from the comfort of home. And with bargains this good, you might even sneak a couple of extras into the cart for early Christmas sale gifting.

Free shipping, strong results, and stellar savings, you really don’t need to wait for Boxing Day sales online when the moment is here right now. Your beauty journey is calling to help you to Never Stop Growing into the new year!

*Based on the historical total of customer reviews for UKLASH products across uklash.com and selected third-party retailers.